Athletherm Partners with Canterbury Eagles Football Club, supporting grassroots football, one poncho at a time
Athletherm is delighted to announce an exciting new partnership with Canterbury Eagles Football Club, one of Kent’s largest grassroots football clubs, with more than 40 teams.
The partnership brings together two organisations with a shared passion for grassroots sport and, most importantly, supporting young players to enjoy football whatever the weather.
Supporting the club with every poncho sold
At the heart of the partnership is a simple idea: every time an Athletherm poncho is sold through the Canterbury Eagles partnership, money goes back to the club.
That means parents and players can purchase an Athletherm poncho knowing that their purchase isn’t just helping keep a young footballer warm and dry — it is also helping support the club they are part of.
It’s a partnership designed to give something back to the grassroots game.
Buy an Athletherm. Support Canterbury Eagles. Built for grassroots football
Athletherm was born out of football.
Anyone who has spent a winter standing on the touchline knows just how quickly the weather can change. Cold mornings, driving rain, muddy pitches and freezing winds are all part of grassroots football in the UK.
Athletherm was designed to provide a practical solution.
The poncho features a waterproof outer layer and warm fleece-lined inner, giving young players protection from the elements before, during and after training or matches.
The generous over-kit design means it can be pulled on quickly when the weather turns, while the practical popper system allows players to create an arm opening when required.
There are no zips, making it particularly practical for young footballers — including goalkeepers who don’t want to take their gloves off.
There’s also a large front pocket, ideal for keeping gloves and other essentials close at hand.
More than just a poncho
For Athletherm, partnerships with grassroots clubs are about much more than simply selling products.
Grassroots football relies on thousands of volunteers, coaches, parents and clubs giving their time every week to provide opportunities for children to play the game.
Canterbury Eagles is a fantastic example of that community spirit.
By working together, Athletherm and Canterbury Eagles can help support the club financially while providing families with a product that has been specifically designed around the realities of grassroots sport.
It’s a simple partnership with a genuine purpose.
Keep them warm. Keep them dry. Support the club
The Athletherm poncho isn’t just designed for football either.
While football is where the idea began, it can be used across a whole range of outdoor sports and activities — from rugby and hockey to athletics, camping and watching sport from the sidelines.
But football will always be at the heart of Athletherm.
And partnering with a club like Canterbury Eagles is exactly the type of relationship the brand wants to build as it continues to grow.
Athletherm Founder, Paul Wilde commented “We’re incredibly proud to be working with Canterbury Eagles and look forward to seeing the partnership develop over the coming months.
Every poncho purchased helps contribute back to the club, creating a simple way for the Eagles community to support its own club while getting something practical in return.”
Canterbury Eagles commented, “We are delighted to be working with Athletherm - as the winter approaches we hope that kids will benefit from staying dry and warm and parents won't have to deal with cold and wet on teh way home from matches!”.
Keeping kids warm. Supporting grassroots football. Ready whatever the weather.